🎯Analysis of the Target Market and Audience

We aim to focus on two distinguished target groups.

One is IDO investors that already actively invest in other platforms. (Experienced) Focusing on already existing users is indeed very difficult. With unique features such as comprehensive analytics and automations on our launchpad, we will ensure to target this group with a strong wave.

The more important one with upside potential are the (Inexperienced Users) The newbies/spot investors are the ones, where we might be able to acquire them in a more holistic way. With educational content and 1 to 1 guidance, this target group could be driving the value of Unipad even further.